After exiting the Indian market in September 2021, American automaker Ford has now announced that it will not manufacture any electric vehicles in India for global export. The same has reportedly been communicated to employees in the Chennai plant on May 12.
A Ford India spokesperson confirmed the same in an official response stating, ‘After careful review, we have decided to no longer pursue EV manufacturing for exports from any of the Indian plants. We remain grateful to the Government for approving our proposal under the Production-Linked Incentives and for being supportive while we continued our exploration.’
Ford EcoSport (discontinued in India)
Ford India was among the companies that were selected under the Government of India’s Production Linked Incentive (PLI) benefits scheme. This created possibilities for Ford to produce EVs in India for domestic sales as well as exports.
After exiting the Indian market in 2021, Ford continued to explore alternative opportunities for its existing manufacturing facilities in India. As part of this endeavour, the company had applied under the PLI scheme on the terms of manufacturing EVs and selling them to global markets from one of the plants. With EV production from India in the water now, the company is likely to pursue its initial plans of selling both Ford factories in Gujarat and Tamil Nadu.
Ford Mustang (left), Mustang Mach-E (right)
However, no change in Ford’s smaller sales presence in India has been announced yet. After the September 2021 exit, the company continued the sale of its high-end global models such as the Mustang and Mustang Mach-E electric SUV through CKD and CBU routes. Owners of models such as the Figo, EcoSport, Aspire, Freestyle and Endeavour can expect continued parts support from Ford service depots in Delhi, Chennai, Mumbai, Sanand and Kolkata.